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About Me

Enthusiastic Marketing & Communications Professional and a Creative Designer who is passionate and talented about digital marketing and designing. Developed engaging content across digital mediums to effectively communicate to target markets and influenced client buying decisions.

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Result focused individual with a thorough understanding of social media marketing, content marketing, customer engagement, digital marketing strategy, budgeting & planning. Consistently ensured that all visual artworks are abreast with the latest design trends keeping to strict deadlines. Showcased exemplary skills in designing marketing collateral in both Arabic & English.

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​Work experience
 

Marketing & Communications Manager

Mercure Hotel Suites & Apartments, Dubai, May 2022 - Present

Corporate Marketing Specialist

Al Khoory Hotels, Dubai, Sep 2020 - Apr 2022

Marketing & Communications Manager

Dubai Marine Beach Resort & Spa,Dubai, Jan - June 2020

Assistant Marketing & Communications Manager

Two Seasons Hotel & Apartments, Dubai, Dec 2018 - Dec 2019

Marketing Executive / Graphic Designer

Gloria Hotels & Resorts, Dubai, Jan - Dec 2018

Cluster Graphic Designer

Gloria Hotels & Resorts, Dubai, Nov 2015 - Dec 2017

Cluster Graphic Designer

Rixos The Palm Dubai & Rixos Bab Al Bahr, May  2014 - Oct 2015

Editorial Intern – Global Education team

JOHN WILEY & SONS, Oxford, Oct 2012 – Dec 2012

Creative Designer​

DENOLEX POLYMERS, Sharjah, UAE, July 2011 – July 2012

Creative Designer
SMARTHOMES, Dubai, UAE, Jan 2011 – June 2011​

​Graphic Designer​
MATT GLOSS ADVERTISING, Dubai, UAE, Sept 2010 – Dec 2010​

Key Skills

⋆ Search Engine Optimization (SEO)

⋆ Marketing Strategy

⋆ Pay Per Click (PPC)

⋆ Analytical Skills

⋆ Google Ads

⋆ Social Media Marketing

⋆ Email & SMS Marketing

⋆ Customer Engagement

⋆ CRM

⋆ CMS

⋆ Media/Public Relations

⋆ Agency Management

⋆ Event Management

⋆ Budgeting & Planning

⋆ Graphic Designing

⋆ Advertising

⋆ User Experience

⋆ Book & Magazine Publishing

⋆ Video Editing & Photography

⋆ Art Direction

⋆ Brand Building

Interests

Painting, Sketching, Photography & doing Yoga.

Education
 

Digital Marketing Certification, Astrolabs, Dubai, 2021
Postgraduate Diploma in Digital Marketing from Digital Marketing Institute, Ireland, 2018-2019

Communications & Consumer, Social Media Marketing, Search Marketing, E-Commerce & Email marketing, Mobile Marketing, Strategy and Planning

M.A.Publishing from Oxford Brookes University, London, 2012 - 2013

Editorial Management, Marketing Management for Publishing, Design & Production for Publishing, New Product Development, Magazine Publishing, Digital Media Publishing

B.A.Media and Communication, Manipal University, Dubai, 2007 – 2010

Visual Communication, Photography, Editing and Design for Print, Radio Broadcasting,
Computer Animation & Design, Advertising, Web Design & Production

Technical Skills

⋆ Adobe Photoshop

⋆ Adobe Illustrator

⋆ Adobe Flash

⋆ Adobe Dreamweaver

⋆ Adobe InDesign

⋆ iMovie

⋆ Google Sketchup Pro 8

⋆ Maya 2010

⋆ 3ds Max 2010

⋆ Autocad 2010

⋆ Microsoft Office

⋆ HTML

⋆ Macintosh

⋆ Windows 7/10

⋆ Website CMS

⋆ Google Ads

2010 - present

2010 - present

Certificate in Communication Design from Symbiosis Institute of Design, Pune, India, 2006-2007

Principles of Design, Basics of Typography, Design Practice, Sketching Basics, Colour Wheel & its categories.

Certificate in Digital Marketing and Social Media for Business, SEO International, Dubai, 2017

Traning included: Digital Marketing, SEO, Google AdWords, Google Analytics, Content Marketing, Blogging and Social Media Marketing

© 2023 by RADHIKA PRASEEN

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